Digital Ads
Remarketing and Audience Targeting For Beginners
Just What Is Remarketing? Remarketing, also known as retargeting, is a very common and popular form of digital marketing. Marketers serve ads to users who
June 22, 2022
Digital Ads
What is ROAS? Calculating Return On Ad Spend The Right Way
Definition: ROAS Return On Advertising Spend, (ROAS), is a marketing metric that measures the efficacy of a digital advertising campaign. ROAS helps businesses understand what
April 28, 2022
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