It’s one metric we consistently watch and try to improve: email open rates. There’s good reason for it, too. If your subscribers aren’t opening your
Are you ready to learn how to master the art of storytelling in just seven days? Don’t worry if you think you can’t tell a
So, you’ve got your blog all setup, you’re cranking out content, you’re getting traffic, and sales are… meh! If you’ve put in all the work
And you thought you have to be all serious when it comes to copywriting. Humor is a powerful marketing tool. And, it’s a fantastic way
Give it up for the copywriting formulas! Yes, they are famous and helpful, but … they can be intimidating. If you’ve ever got in touch
Support Headlines With A Strong Lead What is a LEAD? In copywriting, a LEAD is the first bit of copy your reader will read
Do you want your headlines to stand out and attract clicks quicker than you catch flies with honey? … or vinegar? Then you better create
You want to be a great copywriter. You want to have influence on your social platforms. Who doesn’t? The good news is that you can
You may have heard businesses talk about how important it is to know your audience and competition. But was it ever clear what people mean
Ten posts a day on various socials mean nothing unless people are actually engaging with them. That can be tricky! Writing effective social copy can
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