Are you a blogger looking for free SEO tools to improve your website’s search engine ranking? Look no further, as we’ve compiled a list of four totally free SEO tools that are worth using. These tools allow you to improve your SEO skills without committing to expensive SEO tools.
The best part? These tools are completely free, and some even provide access to expensive SEO tools without any cost. In this article, we will cover four different types of tools: those for determining if Google can find your page on search, on-page SEO improvements, competitor analysis, and keyword research.
Let’s start with tool #1, the Robots Exclusion Checker. This tool, available as a Chrome extension, allows you to determine if Google can index your website. It’s essential to make sure that your site is indexable to ensure that your content is visible on search. With the Robots Exclusion Checker, you can quickly check if Google can see each page that you want to display on search results.
Using the tool is simple. After installing the Chrome extension, go to the page you’re concerned about. Look for the robot exclusion checker icon in your tray of icons. If it’s not there, click the puzzle piece icon to access all your Chrome extensions. Once you find the robot exclusion checker icon, hover over it, and you’ll see if it has access to the site you’re on.
If the robot exclusion checker icon is red, it means that Google is having trouble scanning the page. Clicking on the icon will give you information about why Google can’t see the page. For example, if the page is marked as “no index,” it won’t appear on search results. To fix this, you can go to your SEO plugin’s advanced tab (e.g., Yoast, Rank Math, or All-in-One SEO) and select “yes” to display the post on search results.
What’s great about the Robots Exclusion Checker is its easy-to-understand red-yellow-green system. If you see red, it’s a big red flag that something needs fixing. If you see green, it means that Google can find the content. It’s an excellent tool to check if a page is available to search and ensure that it can rank higher.
In conclusion, the Robots Exclusion Checker is a simple, free tool that can help improve your website’s SEO. By using this tool, you can quickly determine if Google can find your page on search and fix any issues that may be blocking it.
Next up, is the Meta SEO Inspector chrome extension.
Meta SEO Inspector is a free Google Chrome extension that can be used for on-page SEO analysis and fixes. It provides hints on what needs to be fixed on a website’s basic SEO elements, which are not subjective but need to be present. If there are any warnings from this tool, it is important to address them. The tool is frequently updated with new features and improvements to keep up with changes in the SEO world.
When a website is analyzed with Meta SEO Inspector, the tool highlights the areas that need improvement. It explains each section and provides tips on how to address the issues. There is also a copy button that allows users to copy the information and send it to their web developer.
Meta SEO Inspector also checks the website’s HTML structure, including H1-H3 headers, subheaders, and anchor text. It highlights any issues with the structure that can make it difficult for readers or search engines to understand the layout of the page. It also checks for alt text and sizing information for images, making it easy to identify and fix any issues.
SEO tool number three is called SEO Quake. This tool allows you to analyze the competition in the search engine results pages and is completely free. It is available as a Chrome extension, as well as for Firefox and Apple products. A crucial point to note is that you will need to set up a free SEMrush account to use this tool, which will enable you to take advantage of many of its impressive features without any cost. Therefore, it is essential to keep in mind that you will need to set it up and connect it to make it work.
SEO Quake is a Chrome extension that can also be used for other purposes. It works differently from other tools, making it a unique and innovative option. As mentioned earlier, it allows you to utilize SEMrush as a tool without having to pay any exorbitant fees. To use SEO Quake effectively, ensure that it is connected to your free SEMrush account. The extension plays a significant role in this process, as it injects essential information directly into the search engine results page.
SEO Quake provides several tools and features that can be accessed by clicking on the extension from the Chrome extension box. However, the most significant benefit lies in its functionality. For instance, if you want to rank for a specific keyword such as “chocolate chip cookie recipe,” you can use SEO Quake to determine the competition level for that keyword. This tool provides basic information about the website, enabling you to make informed decisions about your SEO strategy.
SEO Quake also has some valuable features that allow you to get more information by clicking on them. This information is then placed directly into the search engine results page, making it a highly convenient and time-saving tool. Whether you are a seasoned professional or a novice, SEO Quake is a tool that can help you achieve your SEO goals.
And finally, my top recommendation, a useful SEO tool called Keywords Everywhere. This tool can help you find relevant and effective keywords for your website. While it was previously not completely free, it is now available for just $10 per year. This is a very small fee, considering the value that the tool provides.
You can access Keywords Everywhere as a browser extension for Chrome and Firefox. Once you’ve installed the extension, you can turn it on by clicking on the K symbol within a circle. The tool comes with both a free and a paid version, with some of the features requiring payment.
With Keywords Everywhere, you get a range of features, including search volume, cost per click metrics, competition metrics, and trend metrics. In addition, you can view the SEO difficulty, off-page difficulty, and on-page difficulty of your search results. You can click on each of these to get a detailed breakdown of the authority of each site that’s ranking for your chosen keywords.
As you scroll down, you’ll find related keywords, as well as long-tail keywords, which can provide you with a wealth of information about different keyword options. By looking at the domain authority, which is a score similar to the authority score in SEMrush, you can get a sense of the competition around your chosen keywords.
Overall, Keywords Everywhere is an excellent tool for conducting keyword research and providing insights into the competition for those keywords. Whether you opt for the free or paid version, it is an affordable option that can provide great value to your SEO strategy.
Here are some important things that a new blogger should know about using a search engine optimization tool to help rank their content:
Understand the basics of SEO: It’s important to understand the basics of search engine optimization before using an SEO tool. Learn about on-page optimization, keyword research, link building, and other important factors that contribute to SEO.
Keyword research: Use an SEO tool to conduct keyword research to identify the most relevant and high-traffic keywords for your niche. Use those keywords in your content, title, meta tags, and other elements of your blog post.
On-page optimization: Use an SEO tool to optimize your blog post for on-page factors, such as title tags, meta descriptions, header tags, and keyword density. These factors play an important role in helping search engines understand the topic of your content.
Link building: Use an SEO tool to identify opportunities for link building. This includes finding high-quality, authoritative sites that could link back to your content, as well as internal linking to other relevant content on your site.
Monitor your progress: Use an SEO tool to track your search engine rankings over time. This will help you understand how your content is performing and identify areas for improvement.
Stay up-to-date: Keep up with the latest SEO trends and best practices to ensure your blog content is optimized for search engines. SEO is constantly evolving, so it’s important to stay informed and adapt your strategy accordingly.
Overall, using an SEO tool can be a helpful way to optimize your blog content for search engines and improve your rankings. However, it’s important to have a solid understanding of SEO fundamentals and to stay up-to-date with the latest trends and best practices.