I hate to break it to you, but the old “build it, and they will come” mentality just doesn’t cut it anymore. Back in the day, that might have worked, but today’s digital landscape is a whole different ballgame. With over 2 million pieces of fresh online content uploaded every single day, it’s safe to say that the competition is pretty stiff.
To learn how to specifically use storytelling in your marketing endeavors, read Why Your Sales Pitch Needs A Compelling Plot: The Secret To Persuasive Copywriting.
To successfully sell anything, you must carefully consider (and plan for) three critical factors. Firstly, potential customers must desire what is being offered. Attempting to
You should already have at least some very basic funnels set up for your online business. To make sure we are all on the same
Calls to action (CTA) are the secret sauce to driving people to your offers. If your CTAs aren’t effective at capturing people’s attention and persuading
Sales funnels are not the same as content funnels Are you having a tough time with your sales funnel? Chances are you’ve set up your
Why is the “build it, and they will come” mindset so prevalent and fatal? Have you heard the phrase “build it, and they will come“?
At a certain level, optimizing a content funnel and optimizing a sales funnel are quite similar. Both use text to filter out people who are
Effective Sales Funnels Produce A Complete Picture For Prospective Buyers People hate getting tricked. When was the last time somebody pulled a bait-and-switch trick on
You probably have seen sales funnels before. You probably have gone through a sales funnel and didn’t even know it. The truth is, effective sales
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